We live in a world rich in data. More data than we’ve ever had before. But data’s only really helpful when it informs. Most modern cars have sensors monitoring the engine, the brakes, the exhaust and much more. When I drive I’m largely oblivious to those sensors and...
Omnichannel – if you’ll excuse a bit of wordplay – is a term that’s become omnipresent in our world of contact centres and customer service in recent years. You’ll find plenty of different definitions for it online, but in short it’s about reaching customers where...
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